Awesome SEO Tools

Want tips on awesome SEO tools? Which is also completely free!

Working with search optimisation is about analyzing data and improving a website so that it is the best, most relevant choice when someone searches for a specific search phrase. It's about identifying the right keywords, producing good, unique content, having a website that loads quickly and much more.

But how do you know if the content is unique and how to find good keywords? Yes, you use different types of tools.

We SEO consultants are a bit like cyclists, we are material engineers. We love our tools, gadgets and programs. And luckily it's because when it comes to seo and digital analysis there is really a wealth to choose from. Best of all? It doesn't have to cost a lot of money.

Below we list five of our favorite tools (which are free).

Screaming Frog

A large part of SEO is about gathering, compiling and understanding a large amount of data. Data that can then be used as decision basis for upcoming activities. Screaming Frog is a tool that crawls and collects all kinds of useful information you can imagine about a specific website.

There is a premium version but you come a long way with the free feature. Here you will find aggregate information, page by page, concerning status codes, length of titles, headings, number of words per page, canonicals and more. And this is only when you scratch the surface. The possibilities with the Screaming Frog are probably good much greater than the sign is known at present. If you use the tool today and have some good tips on how to work with it, feel free to hear from you. 

We mainly use Screaming Frog to get an overview of our sites and their unique pages. We usually pick out the data we are interested in and export it to an excel document. In this way, we get a good overview of our work.

Übersuggest

Should you do a keyword analysis and need search volume information but do not have access to Ahrefs or like us, please avoid Google's Keyword Planner, Neil Patel's tool: Übersuggest is a good alternative. It is completely free, you fill in a keyword you are interested in and then find out how many searches are done each month on this keyword as well as an estimate of the competition. 

A small minus on the function "keyword ideas" which does not work well for the Swedish market. But for quick keyword analysis, it works just fine. 

Pingdom Tools

A quick website is important for several reasons. But how do you know if it charges fast or not? We like Pingdom Tools tools that give you a good indicator of how well your website is performing. You get more than just landing speed, you also get an overview of where any problems lie and what you should fix.

NOTE: You should be aware that the result on Pingdom Tools may vary slightly depending on which browser you are using, whether you do it in incognito mode or not, etc. So do the test on several occasions to get the best results possible.

SEO Meta in One Click

SEO Meta in 1 Click is a plugin for Google Chrome. An absolutely wonderful tool when you want quick information on viewer-related aspects on a specific page. With the click of a button you get a quick report on the page title, description, title structure and much more. Perfect when you want a quick overview of an individual page's SEO status. 

site Liner

A web-based tool for controlling the amount of duplicate content on your site. Duplicate content is, as you know, less good from a seo perspective. With sitelines you can find out how much of your website's content is duplicated, but you can also see it for individual sub-pages. Very useful.

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Last but not least, https://infogram.com/ is a prefect tool to create infographics.